Typeface Unveils New Creative Team Solutions with Native Figma Integration

Creative teams can now move faster with new Typeface innovations - Figma integration, Visual Brand Evaluator, Adaptive Templates and more - all in one platform.

Your creative team is producing more content than ever. But too much of that work is still operational: chasing brand assets, rebuilding approved layouts, copying content between tools, and re-explaining context to collaborators.

The fastest teams cut this friction by bringing all their creative work into one connected system.

That's why we're announcing new Typeface capabilities built for creative teams. One workspace where your favorite design tools, brand context, and content generation all live together. So, your team gets back to work that actually takes creativity.

Here's what your creative teams can now achieve with Typeface.

Go from Figma to finished, without the handoff tax

Creative teams working in Figma know how fragmented the design-to-content workflow can be. Approved layouts need to be rebuilt in another system, brand guidelines re-applied manually, and context re-explained before content creation can begin. The result is operational overhead that slows production and limits creative velocity.

Typeface’s new native Figma integration streamlines that workflow. Teams can seamlessly import email, web, and ad layouts from Figma into Typeface, where each design arrives pre-annotated with identified sections ready for on-brand content generation.

Once content and variations are created in Typeface, the in-Figma export plugin pushes updates back into the original Figma file, creating a more connected design-to-production workflow. Teams can bring in approved layouts, generate content within brand guidelines, and send finalized assets back to Figma without recreating work across systems.

One Fortune 500 financial services brand is already using Typeface’s Figma integration to scale email marketing production. Their team imports existing email layouts into Typeface and uses the Email Agent to generate multiple on-brand content variations within approved designs.

The all-new Visual Brand Evaluator

Typeface is expanding its best-in-class brand intelligence system beyond text to visual evaluation, bringing brand governance directly into the creative workflow. For teams launching campaigns, onboarding new channels, or scaling creative production globally, the Visual Brand Evaluator reduces hours of manual review to minutes while making brand knowledge portable across every asset the organization creates.

Teams can upload brand guidelines once, whether through PDFs, DAM assets, or channel-specific documentation, and Typeface automatically extracts and structures those rules inside Arc Graph, our brand intelligence layer.

From there, every image or ad asset can be evaluated against a company’s visual brand system. Designers and marketers can instantly understand what is on-brand, what needs adjustment, and how to bring assets into compliance without slowing production. The Visual Brand Evaluator fits directly into existing creative workflows. Teams can use it directly inside Typeface chat or through a sidebar Chrome extension, allowing teams to review assets while working in the tools they already use and love, including Google Docs and Microsoft Word.

The Visual Brand Evaluator extends beyond just image review into scalable creative production. Teams can approve a set of seed ad layouts, and Typeface automatically generates the remaining variants while preserving brand consistency across sizes and formats. Full-resolution assets remain intact throughout the workflow, helping teams maintain visual quality across every campaign touchpoint.

Adaptive Templates: built-in guardrails, unlimited layout freedom

Every new campaign starts the same way. Someone opens a blank file, finds an old template, realizes it no longer fits the use case, and asks the creative team to build a new version. That may work once, but as a recurring production pattern, it wastes time and creative energy.

Our Adaptive Templates bring greater flexibility and automation to campaign creation. Typeface learns a brand’s design system and transforms it into reusable, brand-safe modules, including hero sections, CTAs, product highlights, and footers.

Teams can then assemble layouts using natural language prompts. A request like “short product newsletter with a hero and two highlights” instantly generates a fully on-brand layout that is ready for content creation and customization.

By combining reusable design systems with AI-powered generation, Adaptive Templates help creative teams stay focused on high-value creative work while enabling marketers to launch campaigns faster.

Your visual library is full. It's time to put it to work

Production bottlenecks don't stop at copy. They happen every time a team needs a new visual for a different market, a resized asset for another channel, or a short-form video from a webinar recorded months ago.

That's why Typeface is built around repurposing existing visual content. Turn a single product shot into a polished ecommerce visual, resize it for every channel in seconds, and add motion with a single click. No new photo shoot needed every season.

Existing video libraries become reusable assets instead of archived files. With our Video Agent, teams can upload a webinar or keynote and Typeface identifies the strongest moments from the transcript, generates a sizzle reel, adds transitions, and automatically formats it for social channels. No video editor required.

Whether teams are localizing campaigns for new markets or filling a fast-moving content calendar, Typeface handles the production work so creative teams can stay focused on creative decisions.

When everything connects, creative velocity compounds

When design, brand systems, and stakeholders all work from the same place, campaigns do not just move faster. They improve.

Arc Spaces gives creative teams, brand leads, and channel managers a shared workspace where everyone can review campaigns, evaluate variations, and move work forward without endless back-and-forth.

Because everything draws from the same foundation, including brand rules in Arc Graph, approved templates, and channel specifications, every campaign builds on what came before it. Teams do not start from scratch. They start from what the brand has already approved.

Ready to see how your creative team can build that kind of momentum?

Request a demo.